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Here's the first tip from Jimmy D. Brown. It's about getting to know your audience. I know this is just the first tip of this e-course, but I would love to know more about you and your business. Any time during this series of lessons, send me a note about what you hope to learn, what you're enjoying, or even what's confusing. I'll look forward to it. George Savery Keep reading for today's tip of the day. __________________________________________________ Today's Tip #1 of 21: "Know Your Audience" by Jimmy D. Brown of List Profit System One of the biggest mistakes that people make with lists is that they fail to really get to KNOW their subscribers. They may think they know them, and they may know *some* things about them ... but, oftentimes that's not enough. If you really want to get the most clicks and the most sales, then you simply must know what your audience really wants. When was the last time you polled your list? Seriously. When was the last time you asked them their opinion? Do you realize the enormous value in asking your list members for their wants, ideas, feedback, suggestions, needs, etc? When they give it to you, they have just handed you a list of things they are interested in buying. If they think "generating traffic" is the most important thing to them, then you hunt down traffic generation products and services to offer them. If they hate the way you do some particular thing, then you stop doing it. If they love one particular segment of your newsletter, then use it as your primary advertising space. One of the most important things you can do to get better responses from your offers is to know your list. Know what they want, know what they respond to, know what they like. And plan your mailings strategically, centered around the specific things you know about how your list thinks, acts and responds. In my course List Profit System, I will help you to provide your readers with the content they crave. Visit List Profit System to get your copy of the List Profit System today. (c) copyright 2007 Benchmark Publishing, LLC __________________________________________________ The next tip from Jimmy will be about Sublists and how using them can make all the difference. Watch your inbox. And, don't forget to check out List Profit System for more ways to profit from your lists. Best Wishes George Savery Design Management, 12605 Poway Rd, Poway, CA 92064, USA |
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